What does brand mean in actual?


What does the brand mean in actual?


A brand consists of the 5 alphabets that have their separate meanings. Each alphabet presents a big theme and story from a customer point of view to conversion into money.

B = Blueprint

A brand provides complete guidelines for its products and how these products solve your life problems. It provides the manual of products and compatibility of these products with your lifestyle to upgrade and make it more elegant. It builds trust in customers on your products and their experiences.

R = Relationship

It creates a relationship between you and your customers via business products and services. This relationship works in the long term and awards the brand owner a huge profit through his/her brand products. However, this relation exists via thoughts and feelings of the uniqueness of your brand.

 A = Agreement

Always a brand appears in agreement with customers to provide the best quality ever in the world. It is also responsible to fulfill the promises done in their mission statement with clients.

N = Nature

A business affiliated with your brand represents the psyche, nature, mission, and vision of the brand ambassador. Therefore, more people engage with your brand due to your attractive nature and personality. People attach emotionally with your brand to the values which it provides to them.

D = Distinctive

Branding helps your business to create a unique brand identity to stand out from the crowded market. Your unique business idea and innovations inspire people the most and engage them towards your business.
The nature of branding is most important it helps you to generate more lead and convert into money.  Here is an example of Elon Musk CEO of Tesla motors.  He the person who is inspiring the people the most nowadays. His audience is attached to him emotionally. That’s why He sold 1,87,000 cars within a day after opening the cart for a very basic car design with the name “Tesla Cyber truck”. Each truck cost was about 50,000$. It’s really amazing to see how brand values help to generate more purchases.

Point ponders!
How we can build our brands? 

About the Author:


Rizwan Bhatti | CEO | Freelance Agency Network



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